The report of the 20th National Congress of the Communist Party of China proposed to comprehensively promote rural revitalization, adhere to the priority development of agriculture and rural areas, and accelerate the construction of an agricultural power. A strong country must first strengthen agriculture, and a strong agriculture can make the country strong; When the countryside is prosperous, the country is prosperous, and when the farmers are rich, the country is rich. Industrial revitalization is the foundation and key to the comprehensive revitalization of rural areas, and brand building is an effective means to cultivate rural industries, promote high-quality agricultural development, and boost and expand the industrial economy. In order to implement the spirit of the general secretary's instructions on building an agricultural power and doing a good job in "native products", promote the construction of agricultural brands, strengthen the docking of production and marketing, expand investment promotion, and promote rural revitalization, the "2024 Guangzhou International Agricultural Products Expo" (hereinafter referred to as the Meihe Guangzhou Agricultural Products Exhibition), sponsored by the All-China Agricultural Industry Chamber of Commerce and the Rural Revitalization Working Committee of the China Township Enterprise Association, and undertaken by Beijing Meihe International Convention and Exhibition Co., Ltd., is scheduled to be held at the Guangzhou Poly World Trade Center Expo from August 03 to 05, 2024.

With the theme of "Brand Building, Docking with South China" and the purpose of "displaying achievements, promoting exchanges and promoting transactions", the exhibition aims to build a professional, market-oriented and branded high-level exchange and cooperation platform, promote agricultural brand building, strengthen the connection between production and marketing, drive the national high-quality agricultural products into Guangzhou and South China, promote the processing of agricultural products, expand investment promotion, help farmers increase income, promote the high-quality development of modern agriculture in China, and promote rural revitalization. The last agricultural products exhibition was held in the same place in early April 2021, attracting more than 50 regional groups from more than 10 provinces (municipalities directly under the central government), more than 500 brand enterprises to participate in the exhibition, more than 30,000 people visited, and the results were remarkable, and it has developed into a leading agricultural products exhibition in Guangzhou.