 The Kuangye tea brand was born in Anxi, Fujian in 1974, and has a history of 46 years. The company currently owns 2500 square meters of Anxi Qingxin Oolong Tea Research Institute, an ecological tea garden of about 10,000 mu, and a leisure farm of 20,000 square meters. The brand has gone through three generations of inheritance, continuously improved on the basis of traditional craftsmanship, formed unique craftsmanship and characteristics, established its own production base, sales network and research and development institutions, and has a good market reputation. Kuangye tea is sold at home and abroad and has a certain reputation and social influence. Chairman Yan Jingqian served as the vice chairman of Xiamen Tea Chamber of Commerce in Fujian Province. In June 2019, Kuangye Tea was awarded the first batch of "Xiamen Time-honored Brands" by the Xiamen Municipal Bureau of Commerce. In December of the same year, it was promoted as "Xiamen's First Batch of Intangible Cultural and Creative Souvenirs" by the Xiamen Municipal Bureau of Culture and Tourism and the Straits Herald. In recent years, the wilderness has carried out work in this area. For example, in 2014, Xiamen Tea Chamber of Commerce brought more than 100 people from the Xinjiang Chamber of Commerce into the wilderness tea ecological base; in 2015, the e-commerce giant Jingdong Mall brought a camera crew to the wilderness ecological base to shoot Jingdong Autumn Tea Festival. In more than 40 years of brand growth, three generations of "Kuangye" people have always paid attention to honest management, provided consumers with genuine products, and won many honors such as "Tieguanyin Gold Award in the First Tea Expo" and "Top Ten Gifts in Southern Fujian". Fujian-Taiwan tea originated in Anxi, and the wilderness has become a pioneer in the exchange of Fujian-Taiwan tea and tea culture. In 2016, Zhang Jiakun, the chairman of the Tea Industry Exchange Association on both sides of the Taiwan Strait (formerly the executive vice governor of Fujian Province), inscribed the "Birthplace of Taiwan High Mountain Tea" for the wilderness base. In the same year, Hong Xiuzhu, chairman of the Chinese Kuomintang Party, wrote the inscription "Taiwan" root". Using tea as a medium to do a good job in cultural exchanges between China and Fujian and Taiwan is the vision of the development of the wilderness. |